Question: On my website, how important is it to keep updating the information?
Answer: This question enters into the world of search engines. While I don’t completely understand how they work and what they are looking for (mostly because it is constantly changing), I do know that they like new and recent content. A website that is updated on a regular basis will receive a higher search engine ranking than one that stays static. The more you update and change your information, the better it will be.
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Its quite hard to figure out what is the optimal amount of times one should be posting to their blog - but I think that as long as you're writing a post every week - Google will like you.
Posted by: Simon @ Leadership | July 10, 2009 at 05:53 AM